McKinsey Strategy For Free

Unfortunately, start-ups need strategic help but can't always afford to pay for it. Fortunately, one of the world's best known and consulting firms has posted a small fortune's worth of advice online.

In today's super charged business environment, companies of all shapes and sizes must have a sound business strategy. Fortune 500 companies pay top-level consulting firms a tremendous amount of money for help with their business strategies. Startups need strategic help as well - but cannot always afford to pay for it.

Today's Enable shows you how to get valuable strategic advice and information from one of the world's best known and consulting firms - McKinsey and Co.

The McKinsey Quarterly

McKinsey's website contains a vast amount of information and advice regarding business strategies and related issues. Click on the McKinsey Quarterly and you are taken to an area full of knowledge and insights on a wide variety of crucial business issues.

The site is highly organized and fully searchable. The following is just a brief overview of some of the helpful information you will find from clicking on "new issue":

  • M-commerce: An operator's manual
    Wireless operators are well placed to profit from mobile commerce, since they own and operate the mobile networks where it takes place. Many of these companies want to do more than just move data traffic, for profits in that sphere will probably be small. But operators should be wary of spreading themselves too thin in what will become a fiercely competitive industry. Instead, they should build on their natural advantages in specialties where the best rewards will probably go to companies that establish early leads. After deconstructing the m-commerce value chain, "M-commerce: An operator's manual" suggests areas on which different operators might focus as well as strategies that will help them exploit their strong starting position.

  • The real business of B2B
    Thousands of on-line business-to-business (B2B) marketplaces are being planned, with some of the world's biggest companies getting in on the act. But amid the excitement, it is easy to forget that only two years ago, the idea of a B2B marketplace barely existed. "The real business of B2B" explains what could make such a marketplace successful and suggests how companies that wish to bring their procurement on-line should proceed

You can search past issues of the McKinsey Quarterly and find information directly related to your specific strategic interest. This includes specific insights on strategy itself, as well research, articles on current events and interviews with public figures and senior managers of corporations.

There is so much valuable information contained in the McKinsey Quarterly to list here. Enable highly recommends that you take the time to go to the site and review the information there. We guarantee that you will learn something valuable by doing so.

Published by Israel's Business Arena on August 15, 2000.

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