Oridian, Online Media Solutions, Ltd., the largest privately-owned advertising network in the world, is opening an office in France.
Oridian, a privately owned global online advertising company, is an international ad network that targets the non-US market, selling in 40 countries around the world, and reaching at least 20% of online users in all major European countries. The company works with all major media agencies representing leading brands, such as I-Level, OMD, Starcom, Zenith, and others.
In France, Oridian reaches 8 million unique users, representing 26% of all online users; the number is due to increase sharply with the opening of the Paris office.
Oridian CEO Jacob Nizri said, “According to Nielsen/NetRating, there were 30,837,595 Internet users in France as of January 2007, representing 50.3% penetration. The improvement convinced us the time was right for opening an office to better serve our clientele: local advertisers targeting users who regularly read non-French language sites.
Oridian has a reach of 35% representing 6.7 million unique users in the UK, a reach of 38% in the Netherlands or 4.5 million unique users, 15% in Germany or 8 million unique users; and 55% in Belgium or 3.1 million unique users.
Published by Globes [online], Israel business news - www.globes.co.il - on August 29, 2007
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